The idea was developed after personal injury lawyers, Watermans Solicitors, identified a need to support potential claimants who have suffered the sudden loss of a loved one following a fatal accident. The firm partnered with bereavement charity, Cruse Bereavement Care Scotland on the animation,

As part of the campaign, a touching film was created by animators at Edinburgh agency Easydays Creative to emphasise the impact that grief can have on different people.

Scott Whyte, managing director at Watermans, said: “Bereavement is a difficult subject and our team of solicitors have worked closely with relatives of sudden death victims in helping them to achieve justice and compensation for the losses they have faced.

“We can offer practical support in terms of helping a family receive answers such as why an accident happened by instructing liability experts to investigate the accident circumstances and practical financial support in cases where there has been real financial difficulty, such as securing interim damages to cover the cost of the funeral of the person who has died.

“There have been cases where the person that died was the main or sole earner in the household and the financial strain of suddenly losing a that person can have a significant effect on the surviving family members. Our aim is to take care of those practical issues where we can and allow the relatives to focus on the grieving process.”

Christine McLintock, chair of Cruse Scotland, said: “Around one in five bereaved people need professional support to help them through their grief journey.

“I am very pleased that we have been able to partner with Watermans Solicitors to launch this beautifully produced animation. It is important that we raise awareness of the tremendous impact of grief, and how lonely it can make people feel.

“If the animation can inspire one person to reach out for help or to help someone who is grieving, then it will have been worthwhile.”

“Cruse Bereavement Care Scotland provides professional support for bereaved adults, children and families across Scotland, often following sudden and traumatic death.”